Looking for a software development company in Dubai?

Web platforms, mobile apps and AI products for companies in Dubai, Abu Dhabi and across the Emirates, delivered by a Gulf-based team on your working hours.

Trusted by teams at
120+
Platforms Delivered
6+
Years in business
50+
Engineers on Staff
4
Global Offices
Why Softzee

Gulf hours, senior engineers, honest pricing

Businesses in the UAE move quickly and expect partners who keep up. Many end up stuck between expensive local agencies and offshore vendors who disappear after the contract is signed.

Softzee sits in the middle. Our Gulf team works from Riyadh, our engineering team is one hour ahead of Dubai, and every project has a lead who is available on your working day. We have delivered 120+ products since 2020.

We do not have a UAE office, and we will not pretend to. What we offer is a responsive, experienced team on Gulf time, at a price that leaves room in your budget to grow.

Services

What we build for UAE companies

All services
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Better than the usual options in Dubai

Freelancers are hard to manage, local agencies are slow and expensive, and hiring in-house takes months. We built Softzee to fix all three.

Feature SoftzeeFreelancersLocal agenciesIn-house team
Start within 2 weeks Yes Yes No No
Design, engineering and QA in one team Yes No Yes No
Fixed price per phase Yes No No No
Arabic and English from day one Yes No Yes Yes
Scale the team up or down Yes No No No
No recruitment or office costs Yes Yes Yes No
How we work

Why UAE companies work with us

01

On your working day

The UAE is GMT+4 and our engineers are GMT+5. Daily stand-ups and quick answers are normal.

02

Gulf team in Riyadh

A regional team that understands Gulf customers, Arabic content and how decisions get made here.

03

Arabic and English

Bilingual interfaces planned from the first design, with proper right-to-left layouts.

04

Fixed price per phase

Written scope and price before each phase starts. No open-ended hourly bills.

05

Senior leads on every project

A senior engineer or product lead owns your project and stays on it.

06

You own everything

Source code, designs and accounts belong to you from day one.

Process

From first call to launch

  1. Step 1

    Free call

    Thirty minutes to understand what you want to build, who it is for and what success looks like.

  2. Step 2

    Written scope and price

    Within one business day you get a scope, timeline and fixed price for the first phase.

  3. Step 3

    Design and build

    Two-week sprints with a demo at the end of each one, so you see progress and steer early.

  4. Step 4

    Launch and support

    We handle release, monitoring and fixes, then keep building as your users grow.

Industries

Built for your industry

We have shipped products for startups and established companies across these sectors.

  • Fintech
  • E-commerce and retail
  • Healthcare
  • Real estate
  • Logistics and delivery
  • Education
  • Hospitality and travel
  • Fitness and wellness
  • Professional services
  • Government suppliers
Reviews

What our clients say

All reviews on Clutch
★★★★★
“We needed a website that reflects a family legacy of more than a century and presents our trading, real estate and investment divisions with the clarity our partners expect. Softzee understood that brief from the first meeting. The result is a site that feels as established as the group itself, and the team was responsive and professional from start to launch.””
AAAli AkramGeneral Manager, Mostafa Bin Abdullatif Investments L.L.C
★★★★★
“Their customer service, excellent communication, and prompt responsiveness are impeccable.”
MWM. WaqasCEO, BnW Collections
★★★★★
““Softzee built the Saturnomovement academy app with us, from our training programs for calisthenics, yoga and rings to the member community. They understood what we wanted our members to feel and delivered a product our community actually uses every day.””
GSGabo SaturnoCEO & Founder, Saturnomovement
★★★★★
“They are very detailed and senior staff are actively involved with your work to look after you.”
UAUmer AslamFounder & CEO, Gym Passport
Locations

Software services across the Gulf

FAQ

Common questions

Anything else? Ask us directly.

Do you have an office in the UAE?

No. We serve UAE clients from our Riyadh office and our engineering team, both within one or two hours of UAE time. We travel to Dubai or Abu Dhabi for workshops when a project needs it.

Can you work on UAE business hours?

Yes. Our team overlaps with the full UAE working day, and your project lead joins your calls and stand-ups.

How much does app development cost in Dubai?

It depends on scope. We give you a fixed price per phase after a free call, which is often lower than local agency quotes for the same scope.

Do you build Arabic apps and websites?

Yes. We plan Arabic and English from the start, including right-to-left layouts, Arabic fonts and bilingual content management.

How do we start?

Book a free 30 minute call. We will discuss what you want to build and send a written proposal, usually within one business day.

Have a project in mind?

Tell us what you are trying to build. You will get an honest take on scope, timeline and cost, usually within one business day.